Get found in chatgpt, perplexity & google ai overviews — for local businesses in Austin TX, Nashville TN, and Charlotte NC.
Get Free Audit →The way people find businesses is changing fast. Millions of people now ask ChatGPT, Perplexity, Google Gemini, and other AI tools "who is the best [service] in [city]?" — and the businesses that appear in those AI answers are winning customers that traditional SEO misses entirely.
GEO (Generative Engine Optimization) is the practice of optimizing your business to be cited, mentioned, and recommended by AI language models. It combines entity-based SEO, structured data, brand authority signals, and AI-readable content architecture to make your business the obvious recommendation when AI tools answer queries about your industry.
Start With a Free Audit →💡 Every engagement starts with a free audit so you know exactly what you'll get before spending a dollar.
We systematically query ChatGPT, Perplexity AI, Google Gemini, Microsoft Copilot, and Claude with 50–100 prompts your target customers are actually asking — "best SEO agency in Austin," "who does roofing in Nashville," "top dentist near me Charlotte NC." We document which competitors appear and why. You get a full report showing your current AI visibility score and the specific gaps.
AI models learn about businesses from structured data sources: Google Business Profile, Wikipedia (if applicable), Wikidata, schema.org markup, and authoritative directories. We audit and optimize every entity signal tied to your business — ensuring your name, address, phone, categories, and descriptions are consistent across all data sources that AI models ingest during training.
AI models synthesize information from across the web. A business mentioned favorably in 10 authoritative sources is far more likely to be recommended than one with only a website. We build structured citations in key directories and pursue editorial mentions in local publications, industry blogs, and relevant online communities — creating the web of references that AI engines use to surface recommendations.
GEO content is written to answer specific questions completely and definitively. When a user asks an AI "what's the best way to find a roofing contractor in Austin?" the AI needs a source that answers that question thoroughly and authoritatively. We create FAQ pages, comparison guides, and "definitive answer" content assets that AI models preferentially cite when they synthesize responses.
Schema.org markup in JSON-LD format is the clearest signal you can send to both search engines and AI models. We implement Service, LocalBusiness, FAQPage, Review, and AggregateRating schemas across your site — giving AI crawlers machine-readable data about exactly who you are, what you do, where you serve, and how customers rate you.
AI models heavily weight review signals — not just the rating, but the language and specificity of reviews. "Great service!" is less useful than "Best emergency plumber in Austin — came within 2 hours and fixed our burst pipe for $280." We help you implement a review strategy that generates detailed, keyword-rich reviews that both AI models and human searchers trust.
GEO is not a set-and-forget strategy. AI models update their knowledge bases, new platforms emerge, and the competitive landscape shifts. We run monthly AI visibility audits, tracking whether your business is being recommended, in what context, and with what language — then adjust your content and citation strategy based on what's working.
ChatGPT reached 100 million users faster than any platform in history. Perplexity AI is processing over 500 million queries per month. Google's AI Overviews now appear in over 40% of search results, often replacing traditional organic listings entirely. Microsoft Copilot is integrated into Windows and Office, fielding business-related queries from professionals who would have previously Googled.
When someone asks ChatGPT "who's the best divorce attorney in Nashville?" — that's a buying-intent query worth thousands of dollars to the right law firm. Businesses that appear in that answer win the client. Businesses that don't appear didn't just lose a ranking — they were never considered.
Standard SEO optimizes for Google's 10 blue links. GEO optimizes for the AI layer that increasingly sits on top of those links — and in many cases, replaces them. Businesses that only invest in traditional SEO are optimizing for a version of search that's being disrupted in real time.
The businesses winning AI search right now did not do anything fundamentally different from great traditional SEO — they published authoritative content, built legitimate citations, and maintained consistent brand signals. But GEO adds the specific layer of answer-optimized content and structured data that makes AI models confident enough to cite you by name.
🤖 GEO optimization is most powerful when combined with strong traditional SEO foundations — which is why every Marsit Agency SEO client gets GEO included automatically.
We'll analyze your current rankings, competitors, and opportunities — then show you exactly how to get more leads from Google. Free, no commitment.
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Join hundreds of local businesses trusting Marsit Agency for proven GEO / AI SEO results.